Jessica Chastain, Juliette Binoche, Freida Pinto, Queen Latifah and more are launching a production company to empower women in film and television.
A new, nonprofit organization created to finance and produce films, documentaries, TV and other forms of media dedicated to the empowerment of women has been launched with a mission to create content that will change perceptions of female stereotypes. On the advisory board of the company, named We Do It Together, are Jessica Chastain, Juliette Binoche, Freida Pinto, Queen Latifah, Twilight director Catherine Hardwicke and actress Ziyi Zhang, to name a few.
The move comes after the revelation last fall that the The federal Equal Employment Opportunity Commission was interviewing dozens of female directors about the discrimination they face in both film and television. Women currently receive only 16% of the episodic TV directing jobs, and last year directed less than 5% of the major studio movie releases.
We Do It Together looks to change this. They say they will raise capital from grants, governments, corporate sponsors, and individual donations to invest in the production of films, proceeds from which will be reinvested in the company to create a self-sustaining organization prepared to invest in additional films. The first film through this new company will be announced at this year’s Cannes Film Festival.